English brands are large and small companies recognized internationally or only known within their own countries. They bear the names of their creators and owners, the places where they were based, their names are formed from words that indicate the specifics of the activity or have a hidden meaning. But regardless of the method of education, these names have long become synonymous with quality, reliability and won the trust of consumers.
Oil and energy
British oil company Royal Dutch Shell (“Royal Dutch Shell”) is another example of the generation of names during the merger of two companies. In 1907, two large corporations merged – the Dutch Royal Dutch Petroleum Company and the British The Shell Transport and Trading Company Ltd. In the new name, three sonorous words have been preserved indicating the two original companies and forming a sonorous combination. As for the word Shell (“shell”) is a reminder of the times when the father of the company’s founder, the English merchant Markus Samuel, was selling unusual things in the capital of Great Britain, including shells of strange shapes and colors.
A similar story occurred in 1998 with one of the leading British energy companies Scottish & Southern Energy plc: the organization was formed through the merger of two companies – Scottish Hydro-Electric and Southern Electric. The updated brand name is a combination of two words from the names of previous companies and a capacious Energy, indicating the type of activity of the corporation. In 2011, the company shortened the name to the laconic abbreviation SSE Plc.
Popular in the country, the UK company from the world of electronics, too, are often the names of their creators. Thus, the British firm Mullard, specializing in the production of vacuum and semiconductor devices, was founded in 1920 by Stanley Mallard, a manufacturing engineer. Neve Electronics (produces mixing consoles and recording audio equipment) – by British engineer Rupert Nive in 1961.
British car manufacturing companies are recognized world leaders in the automotive market. The sonorous name of Aston Martin is strongly associated with prestigious sports cars. The company in 1913 was formed by Robert Bamford and Lionel Martin, Aston Martin is the name of one of the founders and the name of the hill Aston-Clinton, where Martin won the next race.
Bentley luxury cars are named after the creator, Walter Owen Bentley, who designed his first car in early 1919. And the Jaguar concern, founded in 1922 by William Lyons and William Walmsley, originally had a different name – Swallow Sidecar Company. But after the Second World War, the owners decided to rename the brand, removing the unfortunate combination of letters SS. As the name was chosen the word Jaguar, as a symbol of power and grace.
British concern for the production of racing and sports cars Lotus, founded in 1952 by auto designer Anthony Colin Bruce Chapman, received the original name of an exotic flower is not accidental. It was the nickname of Chapman’s girlfriend, who later became his wife.
In 1948, employees of the company Rover brothers Maurice and Spencer Wilks decide to create an SUV based on the American Willys. The idea successfully implemented, but could not come up with a suitable name. Then the nephew of Spencer Wilks proposed the “Roverlander” variant, where Rover indicated that the car belonged to the Rover company, and Land (translated from English as “land”) – its purpose. Spencer liked the idea, but it was subsequently decided to change the words in some places. Thus was born the name of the legendary all-terrain vehicle Land Rover.
Transport and Logistic
UK brands in the field of transport received their names in the same way as everyone else. So, opened in 1840, the British company Cunard, which made transatlantic sea voyages, was named after the founder Samuel Cunard. The name of the Northern Irish bus brand Wrightbus also consists of the name of the creator Robert Wright and the word indicating the type of the company’s activity (bus – “bus”).